Recordings in, structured and citable analysis out, for one session or a whole study. Survey open-ends live on the same platform.
Recordings in, structured and citable analysis out, for one session or a whole study.
Convert audio & video to text with industry-leading accuracy in any language. Our model handles technical jargon, accents, and overlapping speech with precision.
Automatically distinguish between different speakers in conversations. Filter insights by demographic, role, or specific participant.
Values high-quality packaging for premium products and observes trends in the cosmetics industry.
Emphasizes the importance of sustainability and environmentally friendly packaging in the cosmetics industry.
AI output you cannot correct is a liability. Fix a misheard product name, reassign a line to the right speaker, or translate a session, the analysis works from your corrected version, not the raw machine output.
Attach your discussion guide, screener, and research objective before you run the analysis. The output answers the questions your study was designed to answer, rather than generic themes.
One run produces six separate deliverables. Each appears as it finishes, so you can start reading the takeaways while the personas are still being built.
Who said what about each concept you care about, with sentiment, laid out as a comparison table.
The headline findings, backed by verbatim quotes and supporting tables.
A deeper narrative on each topic, evidence-linked throughout.
Further lines of inquiry the data supports and you may not have considered.
How the findings shift between segments in your sample.
Participant archetypes and demographic diagrams derived from what people actually said.
Dive deep into specific topics with comprehensive analysis and structured insights from your research data.
For luxury cosmetics, there's a balance between aesthetics and functionality. While high-quality packaging is expected, functionality often takes precedence.
| Aspect | Importance |
|---|---|
| Functionality | High |
| Aesthetics | Medium |
Structured data extraction. Automatically map participant perspectives on key concepts (like Price, Packaging, or Sustainability) into clear comparison tables.
| Concept | Sarah F, 35 | Thomas M, 28 |
|---|---|---|
| Ingredients | Cruelty-free | Product dependent |
| Packaging | High-quality feeling | Minimal plastic |
| Price | Quality over cost | Value driven |
Compare insights across multiple studies, sessions, or participant groups to identify broader patterns and trends that might be missed when analyzing interviews in isolation.
Go beyond preset reports. Use our conversational AI to ask specific questions about your data lake and receive cited, evidence-backed answers instantly.
The same rigour applied to free-text survey questions: an AI-built codebook you control, every response classified, and results you can crosstab.
Upload a survey export and the platform detects the open-ended columns, proposes a hierarchical codebook, and tags every answer against it with sentiment. You keep editorial control of the frame throughout.
Whatever you analysed, the last mile is the same: turn it into something a client can read, and control who sees it.
The full analysis rendered into a formatted document, ready to circulate.
The AI drafts an outline first. You edit it, choose the depth, a short snapshot, a full walkthrough, or a deep dive, and only then is the deck built.
Survey responses with their codes attached and respondent IDs preserved, so it merges back into your dataset.
A single self-contained file with filters and charts that a stakeholder can open without an account.
Send a client or stakeholder a read-only link to the live analysis. They open it in a browser with no account, no login, and no seat taken from your plan, and they can only read what you shared.
Invite colleagues by email and give each one the access they need. Reviewers can read and comment on findings without being able to change them.
Research data is somebody else's confidential information. The platform is built on that assumption.
Everything above is live today. Two capabilities are in active development, extending the platform in opposite directions, earlier, into designing the study, and deeper, into the recording itself.
Think the approach through in a conversation and watch the paperwork take shape alongside it. Describe the brief, push back in plain language, and the documents are drafted and redrafted as you talk.
Upload a video today and it is transcribed and analysed through its audio. Next, the picture itself joins the analysis: ask about what happens on screen, and get a timeline of the moments worth watching.
Neither is available on any plan yet. If either one matters to how you work, tell us in a demo, it shapes what we finish first. See them on the study spine โ